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ETI started in 1979 as an Italian electrical engineering production company. Since then, the production has been mainly focused on professional hair dryers, tools and accessories for hairdressers. Today, ETI is the only European company with a fully Italian production, as most of the components of the professional hair dryers and hairdressing accessories are manufactured in-house.

ETI professional hair dryers are not only powerful and efficient professional appliances, but also light and safe, which makes them perfect for use in hair salons and at home. They are fashionable and stylish with a Made in Italy design, durable and sturdy. ETI offers hair dryers that not only dry hair, but can also be used to make fantastic hair creations.