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Matrix, a leader in professional hair care and colour, is part of the Professional Products Division of L'Oreal USA. American hairdressing couple Arnie and Sydell Miller founded the Matrix brand in 1980, which today offers a wide range of high-quality and innovative hair care, hair colour and texturising products. Matrix' hair styling and hair care products are shaped by the experience of the award-winning stylists of the Matrix Design Team - for limitless creativity and convincing results. The Matrix hair colours convince with very easy application and 100% coverage. Matrix offers a wide range of modern shades, rich in pigments and reflections - for impressive shine and a long-lasting colour experience. The Hair Tints also offer a wide range of options: Color Sync Intensive Tints without ammonia have an extra caring effect, Color Sync Watercolors enable colourful shades from pastel to brightly coloured, Socolor Cult offers all the colours of the rainbow and more in the highest pigmentation. The Style Link range offers a wide selection for preparation, styling and finish. The Matrix Vavoom range is specially developed for more volume and fullness. Matrix offers professional hair care and styling at a fair salon-quality price - and is sustainable.